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We bet you’ve heard of Duolingo, Nike Run Club, and Forest. Gamification is what these apps owe their success to. Not entirely perhaps, but largely so. Gamification is exactly what makes these apps so addictive and sticky.

Research even shows that gamification can double user engagement. But does that mean every app should incorporate it? And if so, how? 

We’ll dive into all of that and more in this article.

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