Speakers
Olha has been doing product design for over five years and has contributed to dozens of products whose users include Boeing and Amazon. She thinks in ecosystems: she sees not a single screen or feature, but how all of it works together.
Vita has over five years of experience in UI/UX and web design. At Excited, she develops dozens of web concepts for commercial projects. In her free time, she travels and lifts weights.
Event description
AI can already produce mockups on its own. And that changes everything: a designer’s value is no longer in what they make, but in what they decide not to make, and why. What matters now is not execution but judgment: the ability to think, negotiate, and own the outcome.
Let’s look at it from two angles: the human one and the practical one.
Talk one. Olha Pasternak: soft skills as the new edge
- Why soft skills become the main way to stand out when AI already handles mediocre design
- The new ethics of design work: how to avoid sliding into slop
- How to work on soft skills systematically, instead of waiting for them to “come with experience”
Talk two. Vita Martsishauskaite: viable web concepts built with AI
- How not to sit in front of a blank screen: where a concept actually starts
- The process: where AI speeds things up and where the designer decides
- Less dependence on illustrators and motion designers: what you can now cover yourself
- What to do with a concept next: from a picture to a working site
Both talks come with examples from real projects. Afterwards there will be time for live Q&A and networking.
